A Server's Guide to Recommending Wine: Breaking Down the Basics

When customers ask for wine recommendations, it's essential to speak in approachable terms and focus on what they already know they like. Here's how to guide them through the selection process.

Understanding the Difference Between Red vs. White Wine

The main difference isn't just colour - it's about intensity and acidity. White wines tend to be brighter and more acidic, while reds bring more body and tannins to the table.

Think of it like comparing tea to coffee: whites are like different types of tea (crisp, refreshing), while reds are more like coffee varieties (bold, robust).

White Wines: Keeping It Simple

When recommending whites, focus on these styles:

Bright and Crisp: If your guest enjoys refreshing drinks like lemonade, suggest Sauvignon Blanc or Pinot Grigio. They're like adding a squeeze of lemon to your dish.

Rich and Buttery: For those who prefer creamier textures, recommend an oaked Chardonnay. It's like the difference between skim and whole milk.

Sweet and Friendly: Moscato and Riesling are perfect for guests who enjoy sweeter drinks. Moscato is consistently sweet, while Riesling can range from sweet to almost dry.

Red Wines: Making Them Approachable

Break down reds into these categories:

Easy-Drinking: Pinot Noir is your friendly, goes-with-anything red. It's perfect for those new to red wine.

Bold and Rich: For meat lovers, suggest Cabernet Sauvignon or Malbec. These wines have tannins that complement fatty foods - like how black tea pairs with rich desserts.

Jammy and Fruit-Forward: Shiraz and Malbec offer concentrated fruit flavors that appeal to those who enjoy fuller-bodied wines.

Quick Tips for Perfect Pairings

For White Wines:

• Perfect with seafood and light meats
• Serve chilled in smaller glasses
• Wonderful with salads and light pasta dishes

For Red Wines:

• Best with red meats and rich dishes
• Serve in larger glasses at room temperature
• The fattier the food, the more tannic the wine can be

How to Find the Right Wine

Ask these simple questions:

1. "Do you usually prefer sweet or not-sweet drinks?"
2. "What's your usual coffee order?" (This hints at their tolerance for bitterness)
3. "Are you eating light or rich foods today?"

Remember: The goal isn't to show off wine knowledge but to help guests find something they'll enjoy. Use familiar flavours and experiences to guide them to their perfect glass.